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Features
24 Minutes
Editorial Reviews
Product Description How do you define style? Utilizing the world-famous Videofashion Library, we created the Elements of Style series to meet the needs of programming executives searching for fashion and beauty programming that never gets old. Here, we examine every facet of fashion and all of the things that contribute to style as we understand it. In the early years of hip hop, fashion designers, such as Tommy Hilfiger, mined street style for ideas, and their urban-inspired gear quickly became popular staples in the hip hop community. Today, in an effort to capitalize on the image created with their music, the artists themselves have infiltrated the fashion industry with their own fashion labels. This episode features some of the most successful of those who have become a double-threat: Sean P. Diddy Combs Sean John recently gained industry respect when he won a menswear designer of the year. Jennifer Lopezs Sweetface collection debuted at New York fashion week to rave reviews. After bringing hip hop into the American mainstream with Def Jam records, Russell Simmons branched out into fashion with Phat Farm. Simmons wife, Kimora Lee Simmons, took her offshoot label, Baby Phat beyond just t-shirts and jeans. And rap superstar Jay-Z has brought his own style to the street with his label, Roc-a-Wear.
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